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Community Relations Coordinator

Project Bread – The Walk for Hunger is a leading statewide organization committed to ending hunger for Massachusetts residents of all ages. In collaboration with key partners, we deploy a two-pronged approach to achieve this goal:

To assist us in meeting our mission, Project Bread – The Walk for Hunger is seeking a Community Relations Coordinator to join our team. The Community Relations Coordinator serves as a core member of Project Bread's Child Nutrition Outreach Program (CNOP) team while also supporting the organization’s broader communications and marketing activities.

Supervisor: Director of Child Nutrition Outreach

Supervises: No direct reports

The Role: The successful candidate for this role will possess excellent organizational and communications skills. They will bring drive and creativity to the cause of promoting Project Bread’s work to improve access to quality school and summer meals for children across Massachusetts.

Primary Responsibilities:

  1. Develop, implement, and monitor statewide integrated communications campaigns and events for the National School Breakfast Program (NSBP) and Summer Food Service Program (SFSP) in collaboration with Project Bread and the Massachusetts Department of Elementary and Secondary Education

a.    Establish greater visibility for school breakfast programs in targeted communities

i.     Work with community partners to highlight successful breakfast programs
ii.    Coordinate community events to promote school breakfast
iii.   Engage elected officials, media outlets, and key local stakeholders to increase understanding of the importance of school breakfast to student success
iv.   Assist CNOP’s outreach coordinators to create community-specific outreach materialsb.   

b.    Support statewide summer meals awareness campaign to drive increased program participationSupport communities across the state to successfully utilize the newly-developed “Summer Eats” statewide brand into local promotion efforts

ii.    Work closely with CNOP outreach coordinators to coordinate community events to promote summer meals locally
iii.    Engage elected officials, media outlets, and key local stakeholders to draw attention to the issue of summer hunger and increase the visibility of summer meals and other anti-hunger supports for families during the summer months
iv.    Work collaboratively with partners to develop localized media messages and community awareness strategies

2. Develop inventive content to engage a variety of audiences including children and families, school nutrition personnel, school district administrators, other anti-hunger leaders, and elected officials.

a.   Research and draft blog posts, newsletter articles, press releases, talking points, and other public-facing content
b.    Brand and monitor team’s social media presence across social media platforms (Twitter, Facebook, Instagram)
c.    Support content development and updates to www.meals4kids.org website
d.    Maintain photo library, story bank, and related communications record-keeping
e.    Assist with weekly, monthly, and annual reporting on deliverables to Project Bread leadership and funders

3. Collaborate with Marketing and Communications department to build visibility for Project Bread’s child nutrition work

a.    Coordinate public relations and communications activities to elevate school breakfast, school lunch, and summer meals
b.    Support the completion of a three-part video series focusing on Farm to Summer activities in coordination with a professional videographer and community partners
c.    Identify opportunities to highlight Project Bread’s child nutrition work at key events and conferences
d.    Generate plans and coordinate public relations events for school breakfast, school lunch, and summer meals in order to maximize awareness-building

Secondary Responsibilities:
1.    Take part in Project Bread activities related to the Walk for Hunger including working the weekend of the Walk for Hunger.
2.    Perform other duties as assigned.

Qualifications:

Project Bread is an Equal Opportunity Employer and encourages candidates of all backgrounds to apply for this position.

Please submit resume and cover letter, in MS Word or PDF format, to jobs@projectbread.org.